Quarterly Dead Lead Email (No-Ask Radar Touch)
A three-sentence quarterly re-engagement email for old prospects that keeps you top-of-mind without pitching.
Template
Hi [Name],
Saw [article/announcement/thing they did] and thought of you. [One sentence about why it caught your eye.] Hope things are going well.
Best, [Your Name]
Source Constraint
“Three sentences, no ask.”
When to Use This Template
- Quarterly outreach to prior no-decisions or quiet leads
- Timing was previously the blocker, not fit
- You need a low-effort, repeatable reactivation system
✨ Personalization Tips
- Reference a real article/announcement from their world
- Keep it three sentences with no ask and no calendar link
- Use one sentence of relevance that proves attention
- Track these contacts in a simple quarterly reminder list